Thursday, 1 September 2011

Why Is A Multi-Channel Service Strategy Necessary?..

Multi-channel services can do a lot for enhancing the customer experience. And an effective multi-channel service does a lot more than just offering numerous several channels. Ideally a successful multi-channel customer service looks at providing a flawless cross-channel customer history across all touch points, providing a unified knowledge and processes to facilitate consistent resolution regardless of channel and effectively handling expected growth.

How can it help a customer?

Multi-channel services drives higher rates of customer satisfaction and brand loyalty, and also diminishes the costs for providing a superior customer service experience. The customer experience can be bettered as the an efficient multi-channel strategy can provide the customer with a complete customer experience that includes a : Read More

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